Blizzard Entertainment seems to be worried about the drop of World of Warcraft subscribers by confirming that over 800,000 are already dropped since March 31. These figures were released during the April-June three month quarter by Blizzard yesterday.
The gaming is significantly loosing its charm because according to the company,the game has only 6.8 million subscribers left since June of this year. Compare this with the record-breaking 12 million users back in 2010 when World of Warcraft was at its peak. The company expects the influx of new members when the Warlords of Draenor expansion is released.
According to the developer: “We anticipated fluctuation in subscribership due to seasonality and the fact that the current game content is at the end of its life cycle,” explained Michael Morhaime, CEO of Blizzard Entertainment, Inc and president Blizzard Entertainment, Inc.
“And as expected, we did see a decline in subscribers, which mostly came out of the East. This pattern is right in line, percentage-wise, with the drops that we saw at Cataclysm’s cycle in Q2 2012. That drop in 2012 was followed by an uptick in subscribers just ahead of Mists of Pandaria’s launch. So we’re hoping to see players return once we draw closer to the release of Warlords of Draenor later this year.”
Warlords of Draenor expansion pack has already been pre-ordered by over 1.5 million gamers which still shows a good sign towards the franchise although no official release date have been announced so far.
Warlords of Draenor will be the fifth expansion pack releasing for World of Warcraft. It was announced back in November 2013 at Blizzcon. The new expansion pack will increase the level cap to 100. The expansion pack also features reworked animations and new character models,the land of Draenor and the home of the orc.
The release date announcement can be expected at Gamescon.